9 Social Media Marketing Trends to Watch in 2022 [New Data]

In 2022, here's what could change in the social media world, according to data from hundreds of B2B and B2C social media marketers.

Marketing Blog Dec. 1, 2021 9 Social Media Trends Marketers Should Watch in 2022 [HubSpot Blog Data + Expert Tips] The events of the past two years had us spending WAY too much time on social media. In 2022, here's what could change and what will likely stay the same, according to data from hundreds of B2B and B2C social media marketers -- as well as industry experts. Read more The HubSpot Blog's 2022 Marketing Industry Trends Report [Data from 1,000+ Global Marketers] To help marketers plan an effective 2022 strategy, the HubSpot Blog performed a Marketing Industry Trends Survey where we collected data from more than 1,000 global marketers across B2B and B2C brands of all different sizes. Read about our overall findings, as well as some of the key tactics and trends brands will be leveraging in the coming year. Read more New Video VIDEO: What's Snackable Content [+How to Use it to Boost Your Digital Marketing Strategy] Snackable content is a term that marketers are using to describe the shorter, more digestible pieces of content they produce for their audiences. In this video, HubSpot shows you what snackable content is, how to use it for your brand, and the 4 steps to creating delicious high-impact bite-sized content. Watch now 5 Things Gen Z Will Spend Money On This Year & How Marketers Can Respond Gen Z is changing things when it comes to shopping habits, from the brands they shop from to where they shop. To help brands market to them, here are 5 things they will spend on in 2022. Read more 5 Social Media Challenges Brands are Facing in 2022, According to 500+ Professionals in the Field Learn the biggest challenges social media marketers will face in 2022, according to HubSpot Blog survey data from 500+ professionals across B2B and B2C brands. Plus, learn how to prepare with expert tips. Read more More Data-Driven Insights from the Marketing Blog What Will Influencer Marketing Look Like in 2022? Discover the latest data on how marketers are working with influencers in 2022. Plus, how to reach your target audience and boost conversions. Read more Advertising Stats You Need to Bookmark Learn what strategies advertisers leveraged in 2021, what challenges they faced, and what's in store for the industry in 2022. Read more HubSpot, 25 1st St., Cambridge, MA 02141, USA, 888-482-7768 Unsubscribe Manage preferences