The events of the past two years had us spending WAY too much time on social media. In 2022, here's what could change and what will likely stay the same, according to data from hundreds of B2B and B2C social media marketers -- as well as industry experts.
To help marketers plan an effective 2022 strategy, the HubSpot Blog performed a Marketing Industry Trends Survey where we collected data from more than 1,000 global marketers across B2B and B2C brands of all different sizes. Read about our overall findings, as well as some of the key tactics and trends brands will be leveraging in the coming year.
Snackable content is a term that marketers are using to describe the shorter, more digestible pieces of content they produce for their audiences. In this video, HubSpot shows you what snackable content is, how to use it for your brand, and the 4 steps to creating delicious high-impact bite-sized content.
Gen Z is changing things when it comes to shopping habits, from the brands they shop from to where they shop. To help brands market to them, here are 5 things they will spend on in 2022.
Learn the biggest challenges social media marketers will face in 2022, according to HubSpot Blog survey data from 500+ professionals across B2B and B2C brands. Plus, learn how to prepare with expert tips.
