It's Monday, Alluser! ☕🥤🧃 Grab a beverage and check out these five marketing articles…
This newsletter is brought to you by the Crypto Business Conference.
In today's edition:
5 years ago, Instagram captions averaged about 140 characters. In 2022, the typical caption has essentially tripled to more than 400 characters.
Today, captions have a limit of 2,200 characters, which equals about 400 words for the average. But that doesn't mean you have to fill the available space or write anything approaching the 2,200-character limit.
According to a Hootsuite study, short Instagram captions with fewer than 100 characters generally get a lot of likes. But, if you want more meaningful engagement like comments and conversations, longer Instagram captions with 400 or more characters are generally a better choice.
Should you aim for longer or shorter Instagram captions? It depends on your Instagram marketing goals.
If you write punchy, short Instagram captions, you'll probably get a lot of likes and boost awareness levels. If you write long, detailed Instagram captions, you'll probably get more thoughtful comments and drive consideration.
Regardless of caption length, it's in your best interest to write original Instagram captions.
To learn how to fine-tune your IG captions for different types of engagement, read the full article.
Get Web3 Education Emailed to You
Web3 is confusing. But we'll help you make sense of it. Learn everything you need to know in just one article per week, with the Crypto Business newsletter.
4 MORE ARTICLES WORTH YOUR TIME
Michael Stelzner, Founder and CEO
P.S. Add
michael@socialmediaexaminer.com into your contacts list. Use Gmail?
Go here to add us as a contact.
We publish updates with links for our new posts and content from partners. Your information: Email:
tukangpostoemel@gmail.com Opted in on: 2021-09-06 17:20:47 UTC.
