This newsletter was hand-curated while listening to Dancing With A Stranger by Sam Smith ft. Normani.

Service Blog

August 15, 2022

Hi there,

Catch up on your prescribed dosage of customer service with this week's latest and greatest content on the Service Blog.

Enjoy,

Alana Chinn

HubSpot Service Blog

23 Excellent Customer Satisfaction Survey Examples [+ Templates]

Your product or service revolves around your customers and their experience. Customer taking a customer satisfaction survey on their laptop So when they use your products, how do you know if they're satisfied with them? Or if they're dissatisfied? And, how do you decide to work on a new feature if you don't know whether the customer needs it or not? This is where customer satisfaction surveys come in, as their results let you know exactly how your customers are feeling — how satisfied they are.

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POS Reports: How to Use Them To Grow Your Customer Base

Managing a business is a relentless job. If you want to be successful, you need to leverage every tool at your disposal to acquire and retain new customers. POS reports offer a way to gain key insight into consumer behavior and drive repeat sales. Point of sale (POS) systems are much more than checkout software. They provide data about your inventory, hold customer records, and generate reports that help you analyze customer behavior. If used correctly, these systems can be a valuable resource for customer information that can help you acquire and retain customers and significantly grow your business.

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The Ultimate Guide to Customer Acquisition for 2022

Investing in a customer acquisition strategy is critical for you to attract the right leads to your company and increase your chances of retaining them for the long term. In this guide, you'll learn the basics of customer acquisition, how to lower the cost of acquiring new customers, and how to leverage your loyal ones. By the end, you'll be able to build an acquisition strategy so agile, it'll withstand the test of time and ever-changing trends.

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Customer Service Cover Letter Tips & Examples to Land Your Ideal Role

The best cover letters highlight your skills and abilities and leave recruiters and hiring managers interested in and eager to learn more about you, your skillset, and your ability to succeed in the role they're hiring for. In this post, discover everything you need to include in a customer service cover letter to leave a lasting impression.

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22 Examples of Customer Retention Strategies That Work

What's better than acquiring one new customer? It sounds like a trick question, but the answer isn't "acquiring two customers." It's actually retaining an existing customer. While there's a certain allure that comes with capturing new customers, keeping customers coming back will continually result in a greater ROI — and it costs 5-25X less. But how do you create a customer retention strategy that keeps your current customers engaged and happy? We've broken down some of the most useful customer retention strategies that the biggest brands currently use to inspire loyalty. From leveraging convenience to prioritizing personalization, we'll cover all the must-haves that any customer success or marketing team can test out today.

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Ask a Customer Service Expert!

Every week, we ask HubSpot's support team to answer questions about customer service. Have something you want to ask? Submit it below!

What is the client onboarding process?

"The client onboarding process establishes a customer relationship through pre-onboarding, after-signing communication, a kick-off call, a post-kick-off meeting, and SLA development. The goal of this process is to assure the client that your team will carry out the promises it made during the sales process."

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