Why Customer Service is Important: 16 Data-Backed Facts to Know

Customer service is as critical to your business as sales and marketing. Check out these key customer service stats and improve customer experience.

This newsletter was hand-curated while listening to Wrong Decisions by NAV. Service Blog August 29, 2022 Hi there,   Catch up on your prescribed dosage of customer service with this week's latest and greatest content on the Service Blog.    Enjoy, Alana Chinn HubSpot Service Blog Why Customer Service is Important: 16 Data-Backed Facts to Know   When you have a small budget for your business, there are probably several high-priority teams to consider when allocating funds. Your customer service team should be one of those teams. Investing in your customer service team now pays dividends in many ways later. Here's why. Read More How to Get Yelp Reviews   You have an amazing business, and you should have a great reputation to match — instead, your reputation barely registers online. Yelp reviews can help get you noticed for the right reasons. In this piece, we'll explore why good reviews matter, and what steps you can take to get Yelp reviews that boost your online reputation. Read More Customer Feedback Strategy: The Only Guide You'll Ever Need   Customer feedback is a fundamental pillar of success. And without a strong customer feedback loop, your customer service strategy is incomplete. Think of it this way: 93% of customers are likely to make repeat purchases with companies that offer excellent customer service. But what qualifies as 'excellent' to your customers? If we don't know what's right, we can't do more of it. If we don't know what's wrong, we can't do less of it. Without customer feedback, we are destined to fail. Read More How Customer Experience Has Evolved Over the Last Decade [+ Future Trends]   Once upon a time, customers and businesses had limited interactions. A customer might hear about a business from a friend, stop by a brick-and-mortar shop, make a purchase, and move on with their life. But in the digital age, customers are bombarded constantly with data and have to make choices about which businesses to patronize in-person and online. They'll base those decisions on the customer experience with certain brands. In the last 10 years alone, customer experience has evolved in many ways. Read More The Top 5 Customer Onboarding Metrics to Prioritize in 2022   Onboarding is arguably the most important period in your customer's journey with you. You've made promises to your customers through your marketing and sales efforts. They've been pitched on the benefits your product can bring them, and they've decided to give it a shot. When your customers say 'yes' to your product, they're taking a risk, either by paying you or by investing their time in a free trial. Onboarding is where you begin to deliver on your promises and show your customers that your product really can change their lives for the better. But how can you tell if your onboarding is any good? Read More Ask a Customer Service Expert!   Every week, we ask HubSpot's support team to answer questions about customer service. Have something you want to ask? Submit it below! Why are customer satisfaction surveys important?   "Without question, the voice of the customer is important. Their opinions and feedback are two of the most essential factors that validate decisions within your business, catalyzing your business's sustainability and growth. Their opinions also shape the customer lifecycle. If you don't know what they think, you have a lower chance of retaining them, delighting them, or enticing them to make future purchases." Ask a Question Ruchika Sharma   Customer Reference Program Manager, Contentful HubSpot, 25 1st St., Cambridge, MA 02141, USA, 888-482-7768 Unsubscribe Manage preferences Update language | Cambiar el idioma | Changer la langue | Sprache ändern | Altere o idioma | 受信言語を更新する