I'll try to keep this email short and sweet.
I'll jump back in time to give you one simple fact about a boy who grew up on a dairy farm in North Carolina.
This fact is of great importance because it comes with a valuable marketing (and life) lesson.
So… let's rewind to June 3, 1973.
On that day, 1.1 million people gathered on the airstrip at Yoido Plaza, in Seoul, South Korea.
Young and old, all of them came together to listen to the voice of American evangelist Billy Graham.
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Really think about this.
A man born in the downstairs bedroom of a farmhouse, to a modest family, had such an impact on the world that over 1 million people, the vast majority of them not English speakers, took time out of their day for this special occasion.
And if that's not surprising…
Read this – The estimated number of people who heard him preach during his lifetime is close to 2.2 billion! This includes live events, radio, and TV.
Now, what's the marketing lesson in this story?
Obscurity kills potential.
Billy could've lived his life on the farm, and now we wouldn't know anything about him.
Don't get me wrong, there's nothing bad about living life on a farm.
However, what's important to understand is that Billy's potential was much more than that, and because he put himself out there, he managed to make the most out of it.
Similarly, if you want your business to grow, you need to put yourself out there.
You can't possibly know what's going to happen if you show up. I'm telling you that your whole life could change if you'd take a conscious decision to reach out to the world.
Put your offer on display, talk to your audience, send emails, and run advertising campaigns.
Worst case scenario? You're back where you started… but at least you tried!
If you make this decision, you probably need a website to act as a digital storefront for your business.
If you don't have one yet, or if you plan on creating a new and improved version, today's your lucky day.
You can get SeedProd (arguably the best drag & drop WordPress Website Builder) for 50% OFF!
With this, you can easily get a website up and running in under 2 hours.
Do a bit of digging, read their reviews, the money-back guarantee, and documentation.
And if you have any questions, let me know. I only recommend what I consider the best.
Talk again soon,
Angie
General Manager
OptinMonster |
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