Catch up on your prescribed dosage of customer service with this week's latest and greatest content on the Service Blog.
Enjoy,
Flori Needle
HubSpot Service Blog
30 Employee Engagement Ideas & Activities Your Team Will Actually Enjoy
Successful businesses aren't built by one person. They're grown by committed teams that are working towards the same goal. The harder the team works, the more likely the business will succeed. Having a ground-breaking product is great, but it'll sit on the shelf if you don't have passionate personnel who can market, sell, and support it. You need a team that's invested in your company and willing to put in time and energy to make it successful. And, that's no easy task no matter how big your company gets. Employee engagement is a problem that many organizations struggle with. It's hard to motivate employees, especially when you can't afford to pay them more than your competitors do. Eventually, people start wondering why they're doing the same amount of work for less pay. But, even if your company is faced with this roadblock, you can still keep pace in your industry. There are plenty of ways to improve employee engagement without raising your team's wages. Let's review how you can do that in the section below, then we'll provide you with some specific ideas to increase engagement at your business.
Think about the last time you called a customer service desk. Before the call started, you may have encountered a brief message saying, "This call may be monitored or recorded for quality assurance." Likely, you moved past this message, only slightly concerned about the Big-Brother-esque privacy invasion. I never thought too much of it, either. So, why are companies monitoring and recording random phone calls between customers and customer service reps? And, what actions will the company take based on the conversations it observes? Let's explore those questions, beginning with what call quality is and why it's important to customer service call centers.
What is a Customer Base? The Ultimate Guide for 2022
Business owners are always looking for ways to grow their customer base. In addition to gaining new customers, they also focus on retaining ones because the probability of selling to an existing customer is 60-70% compared to the 5-20% chance of selling to a new prospect. But even with modern technology, business owners still struggle to find effective ways to acquire new customers and retain them. In this post, we'll break down what a customer base is and provide tips on how your company can grow and retain its existing one.
All About Customer Service Tiers [+ 1 Alternative to Consider]
Ah, the age-old question: Are customer service tiers right for my business? Before we answer that, let's take a step back. We know that customers value excellent service. And, they like that service delivered at one speed — fast. I know I do. In fact, a recent HubSpot study shows that 90% of customers rate an "immediate" response as important or very important when they have a customer service question. And, 60% of customers define "immediate" as 10 minutes or less. A tiered customer support system is one way to make sure your customers are getting the help they need, quickly. But it's not the only option. Learn more about customer service tiers, and how to decide if this approach is a good fit for your business.
So, let me guess. You read our awesome list of the best help desk software, then went ahead and installed one for your customer service team. But, even though you have these new, shiny tools, your team is stuck scratching their heads trying to figure out how to use each one. While they may come with some instructions, there's no guide that will teach your reps how to best use your new help desk. Fortunately, there's training that can teach your team how to use a help desk to optimize their workflow. These courses can be paid or free and consist of various exercises that help reps become familiar with fundamental help desk features and common customer interactions. When a course is complete, reps receive credible certifications symbolizing their mastery of help desk software. In this post, we'll list some of the best help desk certifications available for your customer service team in 2019.
Every week, we ask HubSpot's support team to answer questions about customer service. Have something you want to ask? Submit it below!
How is product-led growth different from traditional growth approaches?
"The main difference between a product-led approach from traditional ones is that the product guides customers through their whole onboarding process. They play around with it long before making a purchase."