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26 Brilliant Ways to Use Psychology in Your Copywriting (With Examples!)   Did you know that people are less likely to trust information if it’s difficult to read? Or that our likeability increases after we make mistakes? These are just two of many psychological effects that impact the effectiveness of your marketing content. And there’s a right and a wrong way to use them! So this week, we’re sharing with you: Nine psychological effects that influence our behaviors. Over 26 ways to use them in your marketing copy. Tips and examples so you can make sure you're doing it right. The effects will surprise you! Read on so you can add them to your arsenal for more attractive, enjoyable, and effective copywriting.   KEEP READING

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21 Unforgettable Advertising Slogans (with Takeaway Tips!)   READ THE FULL POST >> 3 Clever Ways to Target Your Competitors' Audiences Without Using Search Ads   READ THE FULL POST >> Search Advertising Benchmarks for 2021 (+ Expert Tips to Improve Results)   READ THE FULL POST >>

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